Strategy, Identity facelift & UX/UI for a new age tech enabled recruitment firm helping big-tech with their quality hiring requirements through an interlaced suite of services and solutions.
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An aspect that required some attention was the identification and branching out of three key product verticals that were independently unique and yet still had a strong dependency on a users lifecycle through the HireHunch funnel.
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Products always start with a simple idea, get complex along the way and then get simple again and on and on this goes. It’s in the very nature for products, just like things to expand and contract regularly. HireHunch is an excellent example of something that starts of simple, gets complex and is not morphing into simplicity again.
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Running multiple scenarios to help redefine the economics for the company through what is a complex pricing model yet positioned in a simplified manner was a challenge that was the most interesting piece to resolve.